00:07:23 KCWC Classroom 4: We love QUESTIONS. Really, we do. Please *DO* post QUESTIONS into the CHAT window to EVERYONE. Capitalize the word QUESTION. That will help the host not miss any questions and prioritize them for the instructor. Example: QUESTION -- Why is the sky blue? Please *DO NOT* post direct PRIVATE questions to the host. That messes up the chat screen. 00:09:09 Debbi Migit: QUESTION: What kinds of giveaways are best for newsletter sign-ups? 00:09:31 Yvonne MacKay: That is exciting, Hannah! (That technology is working how you want it to.) 00:10:51 Nicki Bishop: Great question, Debbi! 00:12:50 leslie: I found SendinBlue. I really like them. I've been with them about a year. 00:15:06 Beth Westcott: How do I change the address attached to my Mailchimp email? I lived at a different address when I set it up. I tried to change it., but the old address is still there. 00:16:03 Kelly Goshorn: QUESTION: How do I switch from mailchimp to a lower cost email service like mailerite? 00:17:04 Tracy Crump: You can download your contacts in a CSV file to transfer. I'm sure Hannah will have more advice. 00:19:46 leslie: I love Rafflecopter! 00:20:13 Melissa Henderson: I have not used Rafflecopter, but I see it all the time. I’ve entered some of the Rafflecopter contests. 00:20:18 Tracy Crump: Can you explain Rafflecopter? 00:21:27 Anna Christine: I've been using FB ads to drive people to my site but NOT for the sign-up 00:22:10 leslie: Rafflecopter is pretty easy to set up, and what I use is free. 00:23:08 Tracy Crump: What rules does FB have about doing booksweeps, etc.? 00:23:33 Anna Christine: what's a booksweep? 00:24:02 Megan: QUESTION what do you fill up your newsletter with? 00:24:32 leslie: Megan, she has some of that in the handout, so I think she'll mention it soon. 00:24:36 Nicki Bishop: Booksweeps is the name of a promotional company you can use 00:24:53 Megan: thank you 00:25:15 Melissa Henderson: QUESTION: Are there any legal issues with offering “gifts” if someone signs up for my newsletter? 00:26:04 Katherine Swarts: QUESTION: How do you avoid alienating people by subscribing them without their kn 00:26:49 Katherine Swarts: knowledge? I’m always being put on lists I don’t even remember hearing of. 00:26:56 Beth Westcott: Legally you have to get their permission, at least that's my understanding. 00:27:17 leslie: Katherine, you're not supposed to be subscribed without your permission. 00:27:37 Nicki Bishop: Yes! With every newsletter service, you can set up a sign-up box with permissions. We should never add people without their permission. 00:27:44 Yvonne Ortega: Unsubscribe if you didn’t sign up for it. 00:27:54 Katherine Swarts: I know you’re not supposed to do it, but it happens all the time, 00:28:03 Tracy Crump: Me, too, Beth. I don't like it. I don't add anybody to my list unless they've asked me to. Mailchimp makes you check to say the person asked to be added. 00:28:14 Melissa Henderson: I agree about making the newsletter short. 00:28:24 Kelly Goshorn: Question: Is only quarterly or once a month ok? Some authors email me 3-4 times a month and its too much for me. 00:28:34 Yvonne Ortega: Against the law to do so. 00:28:43 Melissa Henderson: I have a sign up on my website. The sign up is for my blog and website. 00:28:45 Katherine Swarts: and probably some of it is due to lack of clarity on whether one is asking for one-time or ongoing info. 00:29:06 Tracy Crump: I send mine out once a month, Kelly. 00:30:23 leslie: I do once a month, too, Tracy. 00:31:17 Wendy Klopfenstein: I pay attention to the style used by authors that email me and what makes me want to keep reading. 00:31:40 Tracy Crump: But doesn't Facebook say you can't require something in return for a giveaway? I may have heard wrong. 00:32:37 Nicki Bishop: Facebook giveaways, yes, but there isn't a legal issue with a newsletter lead magnet "gift" to subscribers. 00:32:42 Yvonne Ortega: Tracy, you’re right. FB doesn’t want that. 00:32:56 Wendy Klopfenstein: Her newsletters are great! 00:33:01 Megan: who is the author she just mentioned 00:33:17 Courtney Grice: Susan May Warren 00:33:22 Debbi Migit: Susan May Warren 00:33:23 Megan: thank you! 00:33:31 Nicki Bishop: Wendy, that's a great idea to look at other authors in your genre to find newsletter format ideas or what you like in a newsletter. 00:33:43 Cher Stein: Susan May Warren feels like my friend and we have never met. It's her newsletter's personal vibe that gets me every time. 00:34:05 Yvonne Ortega: Hmm, P.S. 00:34:08 KCWC Classroom 4: 30 minutes remaining. THIRTY minutes. 00:34:25 Katherine Swarts: QUESTION: Would you recommendreminding new subscribers when and where they signed up? Especially if the newsletter is once a month and they may have forgotten all about it? 00:35:32 Megan: Lori Roeleveld has a most wonderful blog. Love the way she writes. 00:36:16 Nicki Bishop: Katherine, I see that a lot with large promotions. If you have participated in a multiple author promotion, that would be a good time to say: "Thanks for signing up with (fill in the blank promotion)" and provide them with their free content. 00:40:34 Katherine Swarts: About gifts: I personally dislike being required to sign up just to read a single article, or anything that doesn’t clearly explain why it differs from information obtainable en masse via Google. 00:42:37 Megan: I agree Katherine sometimes I just to read the article. 00:43:15 KCWC Classroom 4: 20 minutes remaining. TWENTY minutes. 00:45:12 Tracy Crump: What was the 7th email? 00:45:35 Anna Christine: Isn't 5-7 emails a lot for one who hasn't been published? 00:45:56 Heather Greer: QUESTION - Is there a good tutorial for learning how to set up an onboarding series in mailer lite? 00:46:53 leslie: QUESTION: Is it too late to do the onboarding messages if you've been sending monthly newsletters for close to a year? 00:47:32 leslie: Thanks! 00:47:49 Anna Christine: How do you have time to write with all of this? 00:48:10 Tracy Crump: Good question, Anna! 00:48:11 Heather: Do people have an option to email you from the newsletter? 00:49:01 Nicki Bishop: Heather, I've seen a lot of authors ask a question on their newsletter, and they can receive a reply for readers to communicate with them. 00:49:29 Heather: Thank you! 00:49:49 Melissa Henderson: Lots of great information here Hannah. Thank you. :-) 00:49:55 Penny Frost MCGinnis: What is considered a good freebie gift for subscribing to the newsletter? 00:51:05 Nicki Bishop: Penny, you may want to think about what genre you're writing and what goes along with that. For devotional writers, a week of devos. Fiction writers, a short story or novella. If you have cute themes, something related that your readers will like. 00:52:04 Debbi Migit: I write YA series but it is also read by women of all ages. Should I have a separate email for two age groups? 00:52:06 Yvonne Ortega: Please put the page up with the pacing of the welcome letters. 00:52:23 Nicki Bishop: Debbi, dividing email lists could be good. 00:52:40 Debbi Migit: thank you! 00:53:04 Tracy Crump: Lots of things you can do. I send a writers newsletter once a month on the first of each month (unless it's a Sunday). We started the newsletter after a Chicken Soup for the Soul workshop. The "giveaway" is callouts for CS and other anthologies. 00:53:14 KCWC Classroom 4: 10 minutes remaining. TEN minutes. 00:53:42 Cher Stein: Kids or no kids, free time gets taken when you are not intentional. 00:56:41 Deena Adams: I may have missed this answer already, but what’s the best way to advertise your lead magnet giveaway? I know some people use book funnel. 00:58:31 KCWC Classroom 4: 5 minutes remaining. FIVE minutes. 00:59:24 Deena Adams: Thank you 00:59:43 Wendy Klopfenstein: Thank you for all this great information! 01:00:05 Stacy Simmons: Thank you, this was an awesome presentation!! 01:00:23 Yvonne MacKay: Thanks, Hannah! 01:00:24 Marlene H: Thank you Hannah! Great info! 01:00:28 Tama Fortner: Thank you, Hannah! So helpful! 01:00:32 Jane Tucker: Thank you! 01:00:32 Elly Gilbert: This was great! 01:00:33 Tracy Crump: Thank you for all the great information, Hannah! 01:00:34 Kimberly Burkhardt: Thank you Hannah!! Great presentation!! 01:00:36 Beth Westcott: Thanks so much, Hannah. 01:00:40 Deena Adams: Thanks so much! 01:00:44 Courtney Grice: Thank you, Hannah! 01:00:57 Diana: Thanks, Hannah. Great info. 01:01:11 Jennifer Cotney: Thank you, Hannah! I'm not overwhelmed. I'm INSPIRED! Perfect pace for me. 01:01:25 leslie: Thanks, Hannah! Great information. 01:01:44 Lori De Jong: Thanks!